Pet Shampoo, Coat and Toiletries

Q: How often should I wash my dog?

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Q: What's the best shampoo for a dog or horse with itchy skin?

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Q: Can I use dog shampoo on my cat?

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Q: What's the difference between medicated and regular pet shampoo?

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Pet Shampoo & Grooming Products Guide

Brands and formulas in the range

NAF, Bugalugs, Leovet, Gallop and Carr Day Martin anchor the pet shampoo and grooming range. NAF formulates coat washes and detanglers for horses, including cooling and warming washes for different seasons. Bugalugs makes dog shampoo in a range of scents, formulated around coat type and skin sensitivity. Leovet and Carr Day Martin both specialise in equine coat care, from everyday horse shampoo to show-ring finishing sprays. Gallop rounds out the equestrian side with grooming and stable essentials. Cat shampoo and small animal shampoo sit alongside these ranges for households with more than one type of pet.

What's included

The pet shampoo and grooming range covers products for dogs, cats, horses and small animals, from a first-time puppy bath to ongoing coat maintenance for a competition horse:

Everyday dog shampoo and cat shampoo
Medicated shampoo for sensitive or itchy skin
Horse shampoo, coat wash and mane and tail detangler
Small animal shampoo for rabbits, guinea pigs and ferrets
Coat conditioners and finishing sprays
Grooming wipes for ears, eyes and teeth
Cooling and warming washes for horses
Anti-tangle and deep conditioning treatments

Round out the routine

Shampoo works best paired with the right tools and the right follow-up care. Pair a wash with horse grooming brushes and sponges for finishing a horse's coat, dog hygiene accessories for everyday care between baths, dog flea treatments to keep pests off a freshly washed coat, or coat and skin supplements for horses needing extra support beyond shampoo alone.

How the range is chosen

Pet n Pony's buying team is based in the UK and works directly with grooming brands like NAF, Bugalugs and Leovet to keep the range stocked with formulas riders and pet owners ask for. The team reviews selections against real customer feedback and yard experience, not just supplier catalogues, and replaces slow-moving or reformulated products rather than leaving them on the shelf.

Delivery and dispatch

Orders over £49 qualify for free UK delivery, and most in-stock shampoo and grooming products dispatch the same or next working day. Browse the full range by species or by brand, and check individual product pages for coat type and skin sensitivity guidance before choosing a formula.

More Grooming & Coat Care

NAF D-Itch 780g supports relief for horses with sensitive, dry, and itchy skin.

Skin Skin

LeMieux Close Shave Disposable Equine Razor for horse grooming and trimming whiskers.

Brushes & Sponges Brushes & Sponges

Beco Home Compostable Poop Bags with Handles 96pk shown next to a tied green waste bag.

Hygiene Hygiene

Frontline Spray for Dogs & Cats 250ml—a trusted flea and tick treatment from Frontline.

Dog Flea Treatments Dog Flea Treatments

Frequently Asked Questions

How often should I wash my dog?

Most dogs only need bathing every four to six weeks unless they get muddy or start to smell between washes. Washing more often than that can strip natural oils and lead to dry, itchy skin, so stick to a dog shampoo formulated for regular use rather than a medicated one unless a vet has recommended it.

What's the best shampoo for a dog or horse with itchy skin?

Look for a shampoo with oatmeal, aloe vera or pramoxine, since these calm irritation without stripping the skin barrier. Fragrance-free medicated shampoo is the safer choice for itchy or inflamed skin, while a gentler everyday wash suits dogs and horses with normal, healthy coats. Persistent itching is worth a vet check before trying a new formula.

Can I use dog shampoo on my cat?

No, dog shampoo isn't safe for cats. A cat's skin has a different pH to a dog's, and some of the ingredients used in it, including certain essential oils and permethrin-based treatments, can be toxic to cats. Choose a shampoo made specifically for cats, even if a leftover dog or horse formula seems like the easier option.

What's the difference between medicated and regular pet shampoo?

Medicated shampoo treats a specific skin condition, such as a fungal or bacterial infection, and usually needs several minutes of contact time before rinsing. Regular pet shampoo is for routine cleaning and can be used as often as needed without drying out the skin. Only use a medicated formula if a vet has diagnosed the condition it's meant to treat.

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